How to Set Up Your Pipeline

1. Go to Pipeline

Open the Clients tile from your home dashboard or All Apps, then switch to the Pipeline tab. This opens your kanban-style deal tracker.

2. Create Stages

Start by setting up your pipeline stages. These represent the steps a potential client goes through before booking. Common stages for photographers:

  • Inquiry for new leads
  • Consultation for initial conversations
  • Proposal Sent when you've shared pricing
  • Contract Signed once terms are agreed
  • Booked when the deposit is paid

Click Add Stage and name each one. You can always add, rename, or reorder stages later.

3. Add Deals

Click the + button in any stage to create a new deal. Enter the client name, deal value, and any notes. Assign it to a client from your CRM or create a new one on the spot.

4. Drag Between Stages

As conversations progress, drag deals from one stage to the next. This gives you a visual snapshot of where every potential booking stands at a glance.

5. Track Values

Each stage shows the total value of all deals within it. This helps you forecast revenue and understand your booking pipeline. The overall pipeline value is displayed at the top.

Tips

  • Use the pipeline alongside your bookings and invoices for a complete sales-to-delivery workflow.
  • Add notes to deals to track conversation history and next steps.
  • Review your pipeline weekly to follow up on stale deals before they go cold.
  • The pipeline is a great way to see your revenue forecast at a glance.

Frequently Asked Questions

What are the default pipeline stages?

creavio provides default stages: New Inquiry, Qualified, Quote Sent, Contract Sent, and Won/Lost. You can customize these.

Can I rename or reorder pipeline stages?

Yes, pipeline stages are fully customizable — rename, reorder, add, or remove stages to fit your sales process.

How do I move a deal between stages?

Drag and drop the deal card to a new stage, or click into the deal and update the stage from the detail view.