Product Photography on creavio
Product photography is B2B work with B2B expectations. Your clients are brands, agencies, and e-commerce stores. They care about consistency, speed, and assets that convert. The creative brief is your contract. The shot list is your timeline. And delivery means organized, properly named files ready for their product pages.
Client Management for Product Work
Client Profile Setup
Your CRM records look different for product clients. Key fields to track:
- Brand name and parent company
- Brand guidelines document link (stored in session notes)
- Primary contact (marketing manager, art director, or e-commerce manager)
- Billing contact if different from creative contact
- Product categories they sell
- Preferred platforms (Amazon, Shopify, their own site)
Tag product clients by industry: beauty, food, fashion, electronics, home goods. This helps you when building your portfolio and targeting new clients in the same vertical.
Creative Briefs as Questionnaires
Use creavio's questionnaire feature as your creative brief intake form. Include fields for:
- Number of products/SKUs to photograph
- Shot types needed: flat lay, lifestyle, white background, model, detail
- Required image dimensions and aspect ratios
- Background and styling direction
- Reference images or mood board link
- Platform requirements (Amazon has specific image specs)
- Deadline for final delivery
Send this questionnaire after the initial consultation. It becomes your creative roadmap for the entire project.
Project-Based Workflow
Session Structure
Product shoots are project-based, not time-based. Create a session for each project with a clear name: "Brand X — Fall 2026 Product Line — 45 SKUs." Track the project status through creavio's session stages.
Shot Lists
Build your shot list from the creative brief. For each product, document:
- SKU number
- Product name
- Number of angles required
- Props or styling notes
- Special requirements (360 spin, video, GIF)
Store this in the session notes or attach a spreadsheet to the client record.
Asset Delivery
Organized Collections
Product clients need organized deliverables. Create Collections structured by:
- SKU or product name — each product in its own folder or section
- Shot type — hero images separated from detail shots and lifestyle images
- Platform-ready exports — Amazon-spec images, Shopify-spec images, social media crops
Enable bulk download so the client can grab everything in one zip file with your file naming convention preserved.
File Naming Conventions
E-commerce clients are particular about file names. Establish the naming convention in your creative brief: typically SKU-number_angle_size.jpg. Rename your exports before uploading to creavio so the client downloads exactly what they need.
Pricing and Retainers
Per-Image vs Per-Day vs Retainer
Product photography pricing models:
- Per image: $25-75 per final image. Simple for small projects.
- Per day: $1,500-3,000 per studio day. Better for large projects.
- Monthly retainer: Fixed monthly fee for ongoing product photography. Best for e-commerce brands with regular new products.
For retainer clients, create a recurring invoice in creavio. Track usage against the retainer allocation in your session notes.
Licensing and Usage
Product images are commercial assets. Your contract should specify:
- Usage rights (web only, print + web, exclusive)
- Duration of license
- Geographic restrictions if any
- Whether the client can modify or crop images
Building a Product Photography Portfolio
Use creavio's website builder to create a portfolio page specifically for product work. Organize by industry or shot type. Product photography clients search for specialists. A dedicated product portfolio page on your site performs far better than mixing product shots into a general gallery.
Product photography is steady, scalable income. The clients who need 50 SKUs photographed this quarter need 50 more next quarter. creavio helps you manage the pipeline and deliver assets that keep them coming back.