By the end of this guide, you'll have...
A polished, professional wedding photography package that bundles your services, includes a detailed contract with timeline, defines deliverables, and makes it easy for couples to book and pay — all built and managed within creavio.
What you'll need
- Your wedding photography pricing finalized
- A list of what's included in each package tier
- Your wedding contract terms (cancellation, rescheduling, usage rights)
- An understanding of your typical wedding day timeline
Step-by-step walkthrough
- Define your package tiers — Most wedding photographers offer 2-3 tiers. Plan what each includes: hours of coverage, number of edited images, second shooter, engagement session, album, prints. Write this out before building anything in creavio.
- Create services for each tier — Go to Services and create a service for each package. Example: "Gold Collection — 8 Hours" at $4,500 with a detailed description listing every deliverable. Be specific — couples compare packages line by line.
- Build your wedding contract template — In Contracts → Templates, create a wedding-specific template. Include sections for: coverage hours, deliverable timeline (e.g., "gallery delivered within 6-8 weeks"), usage rights, cancellation and rescheduling policies, force majeure, and meal provision requirements.
- Add timeline details to the contract — Include a section where you outline the expected wedding day timeline: getting ready, first look, ceremony, family formals, cocktail hour, reception, exits. This sets expectations and reduces day-of confusion.
- Set up your payment structure — Wedding packages typically require a deposit to book. Configure your invoice to split payments: 30% retainer upon signing, 30% one month before the wedding, and 40% before gallery delivery. Set these milestones when creating invoices.
- Link the contract to your services — Assign your wedding contract template to each wedding service. When you create a wedding booking, the correct contract auto-populates with the client and package details.
- Create a booking for the couple — Add the couple as a client, create a deal in your pipeline, then build the booking. Select their chosen package, set the wedding date, and add the venue in the notes.
- Send the contract and deposit invoice — From the booking, send the auto-generated contract for e-signature along with the deposit invoice. The couple can review, sign, and pay in one smooth experience.
- Plan your collection in advance — After the wedding, create the collection with sections matching the day: Getting Ready, Ceremony, Portraits, Reception. Having the structure ready means faster delivery after editing.
- Deliver and follow up — Share the collection, track which images the couple favorites, and use those selections for album design. Send the final invoice for the remaining balance before album production.
Pro tips
- Offer an add-on service for engagement sessions. Create it as a separate service and link it to the same client and deal.
- Use deal notes to track wedding details: venue, coordinator contact, timeline, shot list requests. Everything in one place.
- Create a "Day After" follow-up task to send a thank-you message and a sneak peek of 5-10 images. This drives word-of-mouth referrals.
What's next
Now that your wedding package is built, learn how to go from inquiry to signed contract in minutes to speed up your booking process. Or revisit automating your booking-to-payment workflow to streamline the whole experience.